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    <title>Mail.com: Sales and marketing</title>
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    <description>Mail.com - the best personalized free web-based Email</description>
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      <title>A year after IPO, Facebook aims to be ad colossus</title>
      <link>http://www.mail.com/business/economy/2093864-year-ipo-facebook-aims-to-ad-colossus.html</link>
      <description>NEW YORK (AP) — It was supposed to be our IPO, the people's public offering. 
                   Facebook, the brainchild of a young CEO who sauntered into Wall Street meetings in a hoodie, was going to be bigger than Amazon, bigger than McDonald's, bigger than Coca-Cola. And it was all made possible by our friendships, photos and family ties. 
                   Then came t...</description>
      <pubDate>Fri, 17 May 2013 21:27:48 GMT</pubDate>
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      <dc:date>2013-05-17T21:27:48Z</dc:date>
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    <item>
      <title>Big 4 cellphone carriers unite on anti-texting ads</title>
      <link>http://www.mail.com/scitech/news/2083446-big-4-cellphone-carriers-unite-anti-texting-ads.html</link>
      <description>NEW YORK (AP) — The country's four biggest cellphone companies are set to launch their first joint advertising campaign against texting while driving, uniting behind AT&amp;T's "It Can Wait" slogan to blanket TV and radio this summer. 
                   AT&amp;T, Verizon Wireless, Sprint and T-Mobile will be joined by 200 other organizations backing the multi-million dollar ad camp...</description>
      <pubDate>Tue, 14 May 2013 05:05:32 GMT</pubDate>
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      <dc:date>2013-05-14T05:05:32Z</dc:date>
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    <item>
      <title>San Francisco city attorney sues Monster Beverage</title>
      <link>http://www.mail.com/business/economy/2066318-san-francisco-city-attorney-sues-monster-beverage.html</link>
      <description>NEW YORK (AP) — San Francisco's city attorney is suing Monster Beverage for marketing its energy drinks to children, saying the products pose severe health risks. 
                   City Attorney Dennis Herrera said Monday that Monster is the "industry's worst offender" in the extent to which it targets youth and children. The action comes after Monster last week sued Herre...</description>
      <pubDate>Mon, 06 May 2013 19:47:40 GMT</pubDate>
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      <dc:date>2013-05-06T19:47:40Z</dc:date>
    </item>
    <item>
      <title>P&amp;G 4th-quarter outlook expectations, shares fall</title>
      <link>http://www.mail.com/business/economy/2041236-pg-4th-quarter-outlook-expectations-shares-fall.html</link>
      <description>NEW YORK (AP) — Procter &amp; Gamble's turnaround is still a work in progress. 
                   The world's largest consumer product maker said Wednesday that its third-quarter net income rose 6 percent, helped by cost cuts and improvement in North America. But P&amp;G's fourth-quarter outlook came in short of Wall Street's expectations thanks to a mixed response to its new produ...</description>
      <pubDate>Wed, 24 Apr 2013 17:22:47 GMT</pubDate>
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      <dc:date>2013-04-24T17:22:47Z</dc:date>
    </item>
    <item>
      <title>Google's 1Q shows more progress in mobile ads</title>
      <link>http://www.mail.com/business/economy/2029304-googles-1q-progress-mobile-ads.html</link>
      <description>SAN FRANCISCO (AP) — Google's latest quarterly results provided further proof that the Internet search leader is figuring out how to make more money as Web surfers migrate from personal computers to mobile devices. 
                   The first-quarter numbers released Thursday show that a recent decline in Google's average ad prices is easing. That's an indication that mark...</description>
      <pubDate>Fri, 19 Apr 2013 00:51:34 GMT</pubDate>
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      <dc:date>2013-04-19T00:51:34Z</dc:date>
    </item>
    <item>
      <title>'Kool-Aid Man' gets a new look and a personality</title>
      <link>http://www.mail.com/business/economy/2016160-kool-aid-man-personality.html</link>
      <description>NEW YORK (AP) — Kool-Aid is unveiling a new look for its big red mascot Monday, as the powdered drink brand looks to refresh its image and tout a new liquid mix. 
                   The Kool-Aid Man, known for busting through walls and his "Oh yeah!" tagline, will now be computer-generated and take on the personality of a celebrity trying to show he's just a normal guy. In p...</description>
      <pubDate>Fri, 12 Apr 2013 16:56:39 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/business/economy/2016160-kool-aid-man-personality.html</guid>
      <dc:date>2013-04-12T16:56:39Z</dc:date>
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    <item>
      <title>Microsoft assault on Google shows industry shift</title>
      <link>http://www.mail.com/news/politics/2007942-microsoft-assault-google-industry-shift.html</link>
      <description>SAN FRANCISCO (AP) — Microsoft is skewering Google again with ads and regulatory bashing that say as much about the dramatic shift in the technology industry's competitive landscape as they do about the animosity between the two rivals. 
                   The ads that began Tuesday mark the third phase in a 5-month-old marketing campaign that Microsoft Corp. derisively call...</description>
      <pubDate>Tue, 09 Apr 2013 20:19:16 GMT</pubDate>
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      <dc:date>2013-04-09T20:19:16Z</dc:date>
    </item>
    <item>
      <title>As Facebook matures, is it losing its edge?</title>
      <link>http://www.mail.com/scitech/news/1992976-facebook-matures-losing-edge.html</link>
      <description>NEW YORK (AP) — To see what Facebook has become, look no further than the Hutzler 571 Banana Slicer. 
                   Sometime last year, people began sharing tongue-in-cheek online reviews of the banana-shaped piece of yellow plastic with their Facebook friends. Then those friends shared with their friends. Soon, after Amazon paid to promote it, posts featuring the $3.49...</description>
      <pubDate>Tue, 02 Apr 2013 21:55:00 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/scitech/news/1992976-facebook-matures-losing-edge.html</guid>
      <dc:date>2013-04-02T21:55:00Z</dc:date>
    </item>
    <item>
      <title>FDA says longer use of nicotine gum is OK</title>
      <link>http://www.mail.com/scitech/health/1991128-fda-longer-use-nicotine-gum.html</link>
      <description>RICHMOND, Va. (AP) — The Food and Drug Administration says smokers who are trying to quit can safely use over-the counter nicotine gum, patches and lozenges for longer than previously recommended in a move to help millions of Americans kick the habit. 
                   Current labels suggest consumers stop smoking or using other products containing nicotine when they begin...</description>
      <pubDate>Mon, 01 Apr 2013 17:46:43 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/scitech/health/1991128-fda-longer-use-nicotine-gum.html</guid>
      <dc:date>2013-04-01T17:46:43Z</dc:date>
    </item>
    <item>
      <title>Can mass marketing heal the splits on 'Obamacare'?</title>
      <link>http://www.mail.com/scitech/health/1990168-mass-marketing-heal-splits-obamacare.html</link>
      <description>WASHINGTON (AP) — How do you convince millions of average Americans that one of the most complex and controversial programs devised by government may actually be a good deal for them? 
                   With the nation still split over President Barack Obama's health care law, the administration has turned to the science of mass marketing for help in understanding the lives...</description>
      <pubDate>Mon, 01 Apr 2013 07:13:10 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/scitech/health/1990168-mass-marketing-heal-splits-obamacare.html</guid>
      <dc:date>2013-04-01T07:13:10Z</dc:date>
    </item>
    <item>
      <title>Louisville Slugger rolls out new logo, harder bats</title>
      <link>http://www.mail.com/sports/baseball/1989514-louisville-slugger-rolls-logo-harder-bats.html</link>
      <description>LOUISVILLE, Ky. (AP) — The familiar smell of hot dogs and freshly cut grass on Major League Baseball's Opening Day will be complemented by changes to the iconic Louisville Slugger bat, which is now made with firmer wood and stamped with a new logo. 
                   The 129-year-old manufacturer hopes the harder bat, which is less likely to splinter, and more modern logo w...</description>
      <pubDate>Sun, 31 Mar 2013 17:01:45 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/sports/baseball/1989514-louisville-slugger-rolls-logo-harder-bats.html</guid>
      <dc:date>2013-03-31T17:01:45Z</dc:date>
    </item>
    <item>
      <title>Marketing studies help craft health overhaul pitch</title>
      <link>http://www.mail.com/scitech/health/1989294-marketing-studies-help-craft-health-overhaul-pitch.html</link>
      <description>WASHINGTON (AP) — How do you convince millions of average Americans that one of the most complex and controversial programs devised by government may actually be a good deal for them? 
                   With the nation still split over President Barack Obama's health care law, the administration has turned to the science of mass marketing for help in understanding the lives...</description>
      <pubDate>Sun, 31 Mar 2013 16:16:37 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/scitech/health/1989294-marketing-studies-help-craft-health-overhaul-pitch.html</guid>
      <dc:date>2013-03-31T16:16:37Z</dc:date>
    </item>
    <item>
      <title>Scooter ads face scrutiny from gov't., doctors</title>
      <link>http://www.mail.com/scitech/health/1984476-scooter-ads-face-scrutiny-govt-doctors.html</link>
      <description>WASHINGTON (AP) — TV ads show smiling seniors enjoying an "active" lifestyle on a motorized scooter, taking in the sights at the Grand Canyon, fishing on a pier and high-fiving their grandchildren at a baseball game. 
                   The commercials, which promise freedom and independence to people with limited mobility, have driven the nearly $1 billion U.S. market for p...</description>
      <pubDate>Thu, 28 Mar 2013 21:38:33 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/scitech/health/1984476-scooter-ads-face-scrutiny-govt-doctors.html</guid>
      <dc:date>2013-03-28T21:38:33Z</dc:date>
    </item>
    <item>
      <title>US launches new batch of graphic anti-smoking ads</title>
      <link>http://www.mail.com/scitech/health/1984442-us-launches-batch-graphic-anti-smoking-ads.html</link>
      <description>NEW YORK (AP) — Government health officials launched the second round of a graphic ad campaign Thursday that is designed to get smokers off tobacco, saying they believe the last effort convinced tens of thousands to quit. 
                   The ads feature sad, real-life stories: There is Terrie, a North Carolina woman who lost her voice box. Bill, a diabetic smoker from Mi...</description>
      <pubDate>Thu, 28 Mar 2013 15:57:32 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/scitech/health/1984442-us-launches-batch-graphic-anti-smoking-ads.html</guid>
      <dc:date>2013-03-28T15:57:32Z</dc:date>
    </item>
    <item>
      <title>Ford India apologizes over Berlusconi bondage ad</title>
      <link>http://www.mail.com/business/economy/1977388-ford-india-apologizes-berlusconi-bondage-ad.html</link>
      <description>MUMBAI, India (AP) — The Indian unit of Ford Motor Co. has apologized for advertisements decried as demeaning to women, including one depicting Italy's former Prime Minister Silvio Berlusconi with a trio of bound women in the trunk of a car. 
                   A Ford India spokeswoman said Monday that the company is investigating whether anyone at the automaker ever saw the...</description>
      <pubDate>Mon, 25 Mar 2013 12:59:55 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/business/economy/1977388-ford-india-apologizes-berlusconi-bondage-ad.html</guid>
      <dc:date>2013-03-25T12:59:55Z</dc:date>
    </item>
    <item>
      <title>Beyonce stars in H&amp;M summer ad campaign</title>
      <link>http://www.mail.com/entertainment/lifestyle/1970064-beyonce-stars-hm-summer-ad-campaign.html</link>
      <description>NEW YORK (AP) — Beyonce, who seems to be everywhere as she prepares for her upcoming world tour, is going to be seen in even more places. 
                   The 31-year-old singer is featured in H&amp;M's new ad campaign, announced by the retailer Thursday. Mrs. Carter, as she's called in the ads, is seen lounging on a beach wearing a sundress, short shorts, a bikini and other ...</description>
      <pubDate>Thu, 21 Mar 2013 15:19:01 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/entertainment/lifestyle/1970064-beyonce-stars-hm-summer-ad-campaign.html</guid>
      <dc:date>2013-03-21T15:19:01Z</dc:date>
    </item>
    <item>
      <title>NYC looks to bump tobacco from prime retail space</title>
      <link>http://www.mail.com/scitech/health/1964080-nyc-to-bump-tobacco-prime-retail-space.html</link>
      <description>NEW YORK (AP) — Walk into any convenience store or gas station in the country, and chances are the cigarettes will be in roughly the same spot: at eye level, right behind the cash register. 
                   That's no coincidence. Tobacco companies have worked hard, and paid handsomely, to ensure that cigarette displays occupy the retail equivalent of prime real estate. In...</description>
      <pubDate>Tue, 19 Mar 2013 23:10:23 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/scitech/health/1964080-nyc-to-bump-tobacco-prime-retail-space.html</guid>
      <dc:date>2013-03-19T23:10:23Z</dc:date>
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    <item>
      <title>America's new love: Water</title>
      <link>http://www.mail.com/entertainment/music/1946460-americas-love-water.html</link>
      <description>NEW YORK (AP) — It wasn't too long ago that America had a love affair with soda. Now, an old flame has the country's heart. 
                   As New York City grapples with the legality of a ban on the sale of large cups of soda and other sugary drinks at some businesses, one thing is clear: soda's run as the nation's beverage of choice has fizzled. 
                   In ...</description>
      <pubDate>Tue, 12 Mar 2013 03:27:07 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/entertainment/music/1946460-americas-love-water.html</guid>
      <dc:date>2013-03-12T03:27:07Z</dc:date>
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      <title>First lady pushes food industry</title>
      <link>http://www.mail.com/entertainment/lifestyle/1941674-lady-pushes-food-industry.html</link>
      <description>WASHINGTON (AP) — Michelle Obama praised the food industry on Friday for its efforts to market healthier foods but said more needs to be done. 
                   At a speech before a childhood obesity summit, the first lady encouraged the industry to put better labels on food, limit marketing of unhealthy foods, and do more to promote healthy foods. She invoked her pre-Whit...</description>
      <pubDate>Fri, 08 Mar 2013 20:25:07 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/entertainment/lifestyle/1941674-lady-pushes-food-industry.html</guid>
      <dc:date>2013-03-08T20:25:07Z</dc:date>
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    <item>
      <title>Facebook buying Atlas ad business from Microsoft</title>
      <link>http://www.mail.com/business/economy/1922984-facebook-buying-atlas-ad-business-microsoft.html</link>
      <description>SAN FRANCISCO (AP) — Facebook is buying a set of online advertising tools called Atlas from Microsoft in its latest attempt to build a more effective marketing system around its social network. 
                   In making the deal announced Thursday, Facebook is betting the acquired technology will be more fruitful under new ownership than it was during the past five-and-h...</description>
      <pubDate>Thu, 28 Feb 2013 23:53:22 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/business/economy/1922984-facebook-buying-atlas-ad-business-microsoft.html</guid>
      <dc:date>2013-02-28T23:53:22Z</dc:date>
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      <title>KFC launches China campaign to rebuild brand</title>
      <link>http://www.mail.com/business/economy/1912932-kfc-launches-china-campaign-to-rebuild-brand.html</link>
      <description>BEIJING (AP) — KFC launched a campaign Monday to rebuild its battered brand in China, promising tighter quality control after a scandal over misuse of drugs by its poultry suppliers. 
                   The company, a unit of Yum Brands Inc., promised to test meat for banned drugs, strengthen oversight of farmers and encourage them to improve their technology. It said more t...</description>
      <pubDate>Mon, 25 Feb 2013 07:34:28 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/business/economy/1912932-kfc-launches-china-campaign-to-rebuild-brand.html</guid>
      <dc:date>2013-02-25T07:34:28Z</dc:date>
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      <title>Under Armour sues Nike for trademark infringement</title>
      <link>http://www.mail.com/business/economy/1908634-under-armour-sues-nike-trademark-infringement.html</link>
      <description>NEW YORK (AP) — Under Armour Inc. wants to protect its "I will" catchphrase. 
                   The athletic clothing maker, based in Baltimore, has filed a trademark infringement suit against Nike Inc., claiming its rival has inappropriately used variations of the phrase in its marketing. Under Armour says that since late last year, Nike, based in Portland, Ore., has launc...</description>
      <pubDate>Fri, 22 Feb 2013 19:00:19 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/business/economy/1908634-under-armour-sues-nike-trademark-infringement.html</guid>
      <dc:date>2013-02-22T19:00:19Z</dc:date>
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    <item>
      <title>FDA names new head of tobacco products center</title>
      <link>http://www.mail.com/business/finance/1907998-fda-names-head-tobacco-products-center.html</link>
      <description>RICHMOND, Va. (AP) — A Food and Drug Administration veteran who helped spearhead efforts to regulate the tobacco industry in the 1990s is taking over the agency's Center for Tobacco Products. 
                   Mitch Zeller will become the center's director on March 4, FDA Commissioner Margaret Hamburg said in an internal memo sent late Thursday and confirmed by The Associa...</description>
      <pubDate>Fri, 22 Feb 2013 18:28:40 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/business/finance/1907998-fda-names-head-tobacco-products-center.html</guid>
      <dc:date>2013-02-22T18:28:40Z</dc:date>
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    <item>
      <title>Group 'sorry' Bush wants out of gay-marriage ads</title>
      <link>http://www.mail.com/business/economy/1906664-group-sorry-bush-wants-gay-marriage-ads.html</link>
      <description>DALLAS (AP) — A pro-gay marriage group will replace ads that include former first lady Laura Bush speaking on the topic with a new ad this weekend after Bush said she did not want to be part of its campaign. 
                   The Respect for Marriage Coalition said Thursday that it appreciated Bush's previous comments, "but are sorry she didn't want to be included in an ad...</description>
      <pubDate>Thu, 21 Feb 2013 22:39:25 GMT</pubDate>
      <guid isPermaLink="false">http://www.mail.com/business/economy/1906664-group-sorry-bush-wants-gay-marriage-ads.html</guid>
      <dc:date>2013-02-21T22:39:25Z</dc:date>
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    <item>
      <title>Greek yogurt popular with adults, will kids bite?</title>
      <link>http://www.mail.com/entertainment/lifestyle/1903434-greek-yogurt-popular-with-adults-will-kids-bite.html</link>
      <description>BOCA RATON, Fla. (AP) — Greek yogurt is taking over the dairy aisle, but will kids bite? 
                   The question is a critical one for General Mills, which is a dominant player in yogurt for kids, with about half the market. It's also important to Chobani, the leader in the Greek yogurt category, which is stepping up its courtship of kids — and their parents. 
     ...</description>
      <pubDate>Wed, 20 Feb 2013 20:07:12 GMT</pubDate>
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      <dc:date>2013-02-20T20:07:12Z</dc:date>
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    <item>
      <title>Microsoft's Outlook takes aim at Google's Gmail</title>
      <link>http://www.mail.com/scitech/news/1900244-microsofts-outlook-takes-aim-googles-gmail.html</link>
      <description>SAN FRANCISCO (AP) — Microsoft is so confident it has the Internet's best email service that it is about to spend at least $30 million to send its message across the U.S. 
                   The barrage began Tuesday when Microsoft's twist on email, Outlook.com, escalated an assault on rival services from Google Inc., Yahoo Inc., AOL Inc. and a long list of Internet service ...</description>
      <pubDate>Tue, 19 Feb 2013 22:14:35 GMT</pubDate>
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      <dc:date>2013-02-19T22:14:35Z</dc:date>
    </item>
    <item>
      <title>Grey Poupon to air 'Pardon Me' ads after 16 years</title>
      <link>http://www.mail.com/business/economy/1900650-grey-poupon-to-air-pardon-me-ads-16-years.html</link>
      <description>NEW YORK (AP) — Grey Poupon's famous "Pardon Me" TV commercial is returning for a moment of Oscar glory. 
                   After a 16-year hiatus, the mustard that mocked its own stuffy image in one of TV's most famous commercials will once again take to the airwaves during the Academy Awards show on Feb. 24. The spot comes as Kraft Foods looks to boost sagging sales of th...</description>
      <pubDate>Tue, 19 Feb 2013 14:06:30 GMT</pubDate>
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      <dc:date>2013-02-19T14:06:30Z</dc:date>
    </item>
    <item>
      <title>New Zealand plans logo-free cigarette packs</title>
      <link>http://www.mail.com/business/finance/1900024-zealand-plans-logo-free-cigarette-packs.html</link>
      <description>WELLINGTON, New Zealand (AP) — Strict against smoking already, New Zealand plans to make tobacco companies remove their logos from cigarette packs but will wait until a challenge to a similar Australian law is resolved. 
                   The packaging law "will remove the last remaining vestige of glamor from these deadly products," Associate Minister of Health Tariana Tur...</description>
      <pubDate>Tue, 19 Feb 2013 04:06:35 GMT</pubDate>
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      <dc:date>2013-02-19T04:06:35Z</dc:date>
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    <item>
      <title>Hutchinson exits race for Jackson's US House seat</title>
      <link>http://www.mail.com/news/politics/1898256-hutchinson-exits-race-jacksons-us-house-seat.html</link>
      <description>CHICAGO (AP) — A well-known Illinois state senator dropped her bid Sunday for the U.S. House seat vacated by Jesse Jackson Jr., narrowing the field and consolidating key support behind another Democrat in a race where gun control has emerged as a central issue. 
                   State Sen. Toi Hutchinson, targeted in recent days by critical anti-gun campaign ads funded by ...</description>
      <pubDate>Sun, 17 Feb 2013 22:46:59 GMT</pubDate>
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      <dc:date>2013-02-17T22:46:59Z</dc:date>
    </item>
    <item>
      <title>Comcast doubles down on TV in $16.7B deal for NBCU</title>
      <link>http://www.mail.com/entertainment/lifestyle/1888366-comcast-doubles-tv-167b-deal-nbcu.html</link>
      <description>LOS ANGELES (AP) — Comcast's $16.7 billion deal to buy the remaining half of NBCUniversal ahead of schedule represents a resounding vote of confidence in the future of TV, even as the growth of Internet video reshapes the entertainment landscape. 
                   The decision was driven largely by Comcast Corp.'s belief that it would end up paying substantially more for G...</description>
      <pubDate>Wed, 13 Feb 2013 22:27:04 GMT</pubDate>
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      <dc:date>2013-02-13T22:27:04Z</dc:date>
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