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Activision Blizzard Inc
July 13, 2016
In video games, spectating is the new advertising
The rise of online audiences watching video gamers stream themselves playing isn't simply a new form of entertainment seen ...
June 01, 2016
'Skylanders' adding custom characters in next installment
The population of Skylands will be booming come fall. Activision is introducing the option for "Skylanders" players to create ...
May 17, 2016
'Overwatch' game developers find creativity in diversity
When the makers of the globe-hopping video game "Overwatch" were coming up with the backstory for a character with the ...