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Data Protection & Advertisements at mail.com

Data Protection & Advertisements at mail.com

We prefer to only show you what you are really interested on our mail.com Online-Portal and in your mail.com Home page.

Advertisement and individuality? Isn’t that a contradiction in itself? Absolutely not! However, we first have to know what you like to be able to do this. And your information, your clicks or your location will help us. Don’t worry, it is not possible to directly assign the information to you, because it is saved anonymously.  Of course, you can revoke the usage of your data for interest-based advertisements at any time.

What data do we process - and why?

Your account data – for example, name and date of birth – that you shared with us during your registration.
We do not “just” want to offer our users advertisements, but rather a real service and an added value!

Through the direct control of relevant advertising, we try to show you content that corresponds to your preferences. Other companies can book advertising spaces on our mail.com Online Portal and mail.com Home page. These bookings offer us financial support to maintain our free product for you.

To ensure a pleasant and intuitive user experience on our online portal, we process usage data from our visitors and the structure of user groups on a legal basis. We would like to prevent showing you advertisements too frequently in a certain amount of time. That is why our partners use a user identification that shows us that somebody already saw this advertisement frequently - this is the only way we and our partners can control this for you.

All information about the user that is collected in connection with advertisements on our online portal is subject to the highest security standards. This information is saved in cookies. Cookies are small text files that your browser saves and they make sure that a website “remembers” you. This allows websites to load quicker during your next visit or usage data can be processed.

Revoke consent to data processing

If you would no longer like to receive interest-based online advertising, you can control your ad choices in your mail.com mailbox under “My Account” or by managing cookies for each partner through an unsubscribe function. Please visit www.youronlinechoices.com.

We work with different partners to provide you with advertising based on your interests. If you no longer wish to receive the interest-based advertising provided by them, please visit their Privacy Policies to opt out:

Disable interest-related advertisements and resetting the advertisement ID for mobile devices

On Android devices: By default, the “Disable interest-related advertisements” option is disabled. If you would like to change this, open the Google settings, select “Advertisements”* and activate this setting. Through this opt-out option, you prevent the display of interest-related advertisements based on your device’s advertisement ID.
You also have the option to reset your advertising ID. You can also do this in Google Settings › Advertisements:
Click on “Reset advertisement ID”* and all previously collected information will be reset and the advertising ID on your device will be replaced by a randomly selected number.

On iOS devices: the "Limit Ad Tracking" option is disabled by default. If you would like to change this, open the settings and tap the "Privacy" option. Scroll down to the bottom and tap on "Advertising." Now you can restrict "Ad Tracking". This opt-out option prevents you from viewing interest-based advertising based on the Advertising ID on your device. In addition, you have the option to reset the Ad-ID. Please do so by choosing Settings > Privacy > Advertising: Click on "Reset Ad-ID" and all information collected so far will be reset and the Advertising ID on your device will be replaced by a randomly selected number. *

* Menu navigation may vary depending on the device and version.

Use of advertising ID within applications (apps)

For the direct control of advertising content, we use the advertising ID within our Android application and the identifier for advertisers (IDFA) within our Apple applications, a form of device recognition without personal reference. When you download and use applications from 1&1 Mail & Media Inc., you send us an identification number clearly assigned to your end device (advertising ID). It is not possible to personally identify you based on the advertising ID.

Saving personal data

Depending on the application reference, your anonymous usage data in connection with the advertising will be saved on our online portal and our partners. The storage duration amounts to a maximum period defined by the legal framework. The data is automatically deleted after this.

If third party systems from other companies are used with the delivery of advertising content, these are subject to the same legal regulations on compliance with the permissible storage duration.

Using cookies from external providers, we are able to analyze use behavior on our website, which provides us with a basis for evaluating that behavior. Knowing how users interact with various parts of our website allows us to continually improve your user experience. These cookies are placed by our technical partners and exclusively generate anonymized results. If you do not want cookies from our website to be saved by your browser, click on the following links to receive instructions on how you can deactivate them.

Google Ads
Google Analytics

Your data helps us improve the user experience for our products, websites and applications. We use an automatic and standardized analysis procedure for this purpose. Information about revoking usage of your data for analysis purposes can be found here.

Cooperation with international companies

Of course, it is important to us to comply with all data protection regulations even with advertising measures! With the assignment of advertising space on our internet portal, we work with companies from all over the world. Many companies have sites abroad as well. It may be the case that your anonymous usage data may also be used allover the world to select advertising.

The data protection compliant handling of personal data is regulated by the respectively valid laws - within the EU, for example, by the EU data protection basic regulation.

California Consumer Privacy Act

You can find more information or exercise your rights under CCPA here: Do not sell my personal information.