Create an email signature: Examples and templates

Whether you are looking for a way to highlight your professional credentials when contacting others by email or would simply like to let your personality shine through, an email signature is the perfect solution. Discover how to set up an automatic email signature today.
Woman writing on graphic tablet and looking at computer screen
You can set up a signature to customize your emails in just a few easy steps

What is an email signature?

An email signature is automatically placed at the bottom of each email to sign off your correspondence. It is particularly useful when you’re trying to convey your professionalism and stand out with your professional email – think of it as your virtual business card!

Its usefulness, however, is not limited to business scenarios. You may also wish to include a signature with your name and preferred contact information in your personal correspondence. The signature also lets you highlight your interests or customize your email experience. Animal lover? – why not shout it out! Or you could include a saying or quotation that’s meaningful to you. Make sure, however, that such information is included in your personal email address signature only.

How to create a professional email signature

An email signature can influence each contact’s perception of you; therefore, it is worthwhile to spend a bit of time to get it just right. A professional email signature should be informative and simple. It should always include this basic information:
  • Your name
  • Your job title or position
  • Your company name with a link to its website
  • How to contact you
Remember, less is more! Go for a clean and cohesive look for your virtual business card. This means limiting the number of colors and font sizes in your email signature and not overloading it with information and graphics. However, some additional elements you can consider adding include:
  • A professional photo of yourself
  • A link to a product you’d like to promote
  • A call-to-action link (e.g. “Read my blog” or “Meet me at the Marketing Convention”)
  • Your company logo
  • Social media icon(s) linking to your professional profile(s)
Here’s a professional email signature example containing some of these elements:
Sample email signature for Jane Doe
A clean, professional email signature could look like this

It may be worth mentioning that you should not include personal information such as private email address, personal social media profiles, or home phone number in your professional email signature – unless you want all your business contacts to have that information.
Professional email signature template:
Personal image  | Company logo
Phone | Mobile
Linked website
Linked professional social media profiles

Still have questions or need more email signature examples? Check out our email signature FAQs:

What are some good personal email signatures?

Just like a professional email signature, a personal email signature should give relevant information about you and make it easier for people to contact you. With this in mind, you probably want to include:
  • Your full name
  • Mobile number phone
  • Email address
  • Social media icons with links to your personal profiles
 You may also want your personal email signature to have the following information:
  • A photo of yourself (in good resolution and from the shoulders up)
  • Your job title, or college degree (e.g. if you are job hunting)
  • Linked website address (e.g. for your personal website or side hustle)
  • Mailing address (if you are corresponding with businesses)

What is the etiquette for an email signature?

It is considered good email etiquette to attach a signature to your professional emails because they convey information about you that is important to your recipient, like how to contact you. Remember that your email signature is an extension of your professional image, so make sure that it is well-designed and concise, not a source of annoyance or frustration to the recipient. Good email signature etiquette includes:
  • Keep it simple: Limit your signature to a maximum of 4-5 lines of text. Avoid unnecessary information that is not relevant to your professional identity, such as personal quotes or emojis
  • Make sure your name and contact information is correct and up to date.
  • Use the same email signature across all of your work emails to ensure consistency and professionalism.
  • Test your email signature on different email clients to ensure that it displays properly. Important: Make sure your layout will also work when people read your emails on their mobile devices.
  • If you are replying to an email in an email chain, it’s not considered necessary to keep attaching your signature. Many email programs allow you to only attach your automatic signature to a new email and leave it off of replies.

Pro tip: Professional email closings

Did you know that your email signature is an important part of ending a business email? Professional email endings should always include a closing line, a sign-off, and a signature. If you’d like to learn more, check out our explainer: Professional email sign-offs: Best closing lines

What is an email signature generator and should I use one?

There are many online tools out there that will let you design and create branded email signatures for your freelance or small business. This can help you build brand recognition and makes your business emails look more professional.
An email signature generator offers customizable, professionally designed templates that will let you add social media icons, call-to-action buttons, images, etc. Some email signature generators are designed to be used by small businesses, so you can bulk-create email signatures for your staff. Many reputable email signature generators offer a basic version for free, which may meet your needs as an individual or freelancer. If you want more bells and whistles, customer support, signatures for multiple employees, etc., you may want to consider upgrading to a paid service.

Best email free signature generators

Here are 5 free email signature generators we like in 2024 – check them out to see if they are a good fit for you!
  1. MySignature: Create an account and get one signature for free. We found it extremely easy to use.
  2. Free plan offers six templates, with paid version for more choices and team sharing. Very intuitive interface.
  3. Gimmio: One of the best-known and versatile email signature creators, Gimmio offers a 7-day free trial, attractive pricing plans for various business sizes, and the option to create and purchase a single signature for $7.
  4. Woodpecker: Completely free and easy to use, with the option to create plain-text version of your signatures.
  5. HubSpot: Completely free and no sign-up required, with six attractive templates to choose from.

What is the best font for an email signature?

We’re glad you asked! Please see our explainer on signature fonts.

How do I make my signature automatic in Outlook?

As in most email programs, you can save an email signature in Outlook so it will automatically be included in every new email you compose and/or in your replies and forwarded emails. The exact setup may vary depending on what version of Outlook you use, but here’s how attaching an email signature works in Outlook 365:
  1. Open Outlook
  2. Go to Settings > View all Outlook settings > Compose and reply.
  3. Create your signature as desired
  4. Check the boxes below if you want to Automatically include my signature on messages I compose and/or Automatically include my signature on messages I forward or reply to
  5. Click Save

How do I create an email signature in my account? lets you create an email signature right from your email with its signature generator. You can also set up different signatures for each of your alias addresses. Just follow these easy steps:

1. Start by clicking on E-mail in your navigator
2. Continue by selecting Settings at the bottom left corner of your screen
Screenshot of email settings
Click on Email, then Settings to go to signature setup

3. Select Compose E-mail and go to the section marked Signature. If applicable, select the email address that the signature is for, and then type in your preferred email signature.
4. Lastly, press Save on the bottom right corner of your screen, and you’re done!
Screenshot of email settings
Type in your email signature and click Save

To set up a signature for any of your email aliases, simply repeat these four steps and select that address in step 3.

We hope you found our guide to personal and professional email signatures helpful! And if you still don't have a account, you can create your free email address here.

This article first appeared on July 8, 2021, and was updated on January 25, 2024.
Images: 1&1/Shutterstock


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